Samsung, India’s leading telecom and consumer electronics company, has its premium experience store at Ambience Mall in Vasant Kunj. This store will be a one-stop solution for consumer needs around sales and customer service and also offer captivating consumer experiences, which includes Samsung Smart Things – a connected device ecosystem and immersive gaming. Samsung will host a variety of Galaxy workshops as part of its ‘Learn @ Samsung’ programme designed for the Gen Z and millennial consumers. This will include workshops around AI education focusing on consumer passion points such as productivity, doodling, photography, fitness, and events celebrating local culture.